BY THE SCALE UP COLLECTIVE

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We match the very best fractional CMOs with high-growth startups, cutting through the noise and making those magic connections.

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I’m Lucy, the founder of The Scale Up Collective 👋

I’ve been in marketing for more than 20 years with 12 years of those in senior roles, launching and scaling game-changers like Skype, Starling Bank, and Yolt.

For the last four years, I’ve worked as a fractional CMO with over 100 start ups to build out their marketing strategies and teams.

And one thing’s crystal clear: no two businesses—and no two marketers—are the same.

We match the very best fractional CMOs with high-growth startups

Let’s be honest—this world can feel pretty lonely. Many of us kind of stumbled into it and even though we’re marketers, marketing ourselves feels like pulling teeth, and, honestly, contracts? Often not great.

We want to change that.

We’re building a community of Fractional CMOs, and we’ve developed a scoring framework that doesn’t just recognise your skills—but gets you in front of the right opportunities.

Plus, we’ll be your support system, all the way.

So far we’ve welcome CMOs from some amazing businesses

🛠️ How it works

The Scale Up Collective team works with businesses to define their marketing strategy goals and then we’ll match them with a fractional CMO to come in and help them embed that strategy and drive results.